The power of the Swifties: Taylor’s ‘Midnights’ breaks streaming and vinyl sales records
Taylor Swift continues to sell records, with her biggest release to date earning the singer another #1 spot. Taylor Swift, as reported by Billboard, scored a new top album position with her latest album. The new top single, “Midnights,” comes with a songwriting partnership between Swift and Sam Smith that was previously unheard of.
The single is the lead single, and it was a smash hit on the radio. The catchy track was able to break the streaming and vinyl records in the U.S. As reported by Billboard, this song has a physical CD single release today, May 10, and a digital single release on May 4.
“Midnights” is the lead single off Taylor Swift’s new album Witness. The “American Idol” star first debuted the song on the MTV Australia series “Unbreakable Kimmy Schmidt.” It is a duet with British singer Sam Smith, who is best known to music fans for his song “Never Say Never.”
“Midnights” was written by Swift and Sam Smith and produced by the team of Swift’s longtime collaborator Max Martin (“Blank Space,” “Red”) and Ed Sheeran (“Delirious”). The song was recorded and mixed by Martin and Ed Sheeran.
Before the song entered the Hot 100 chart, the single was an unexpected addition to Billboard’s streaming chart. The song is available on Apple Music, and can be purchased on Amazon, Google Play, and Spotify as well. The digital release is set for May 4.
The track’s physical release comes nearly two months after Swift’s Swift #1 debut, “22.” The album went on to take first place on Billboard’s Streaming and Vinyl charts. It is her second Billboard album to win that particular metric, after the Billboard 200 Top Albums chart. This is a rare feat for a debut album.
The song’s release on May 4 is a day before Taylor’s performance on ABC’s “The View,” which is scheduled to take place May 5. Fans
